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Club News


Buy a board and take your place in the stadium in time for Reading

24 June 2020

Club News


Buy a board and take your place in the stadium in time for Reading

24 June 2020

Sponsored by

Football has returned to Kenilworth Road after the long lockdown break, with the Hatters restarting their Sky Bet Championship campaign on Saturday with a 1-1 home draw with Preston North End.

Of course, things within the stadium were very different as matches take place with 10,000+ missing ingredients… YOU and your fellow supporters!

But even though you can’t be there in person, we can now offer you a creative way of taking a seat in the stands - as almost 1,000 supporters (and their pets) did in time for Saturday's match!

By purchasing a ‘Hatters Home from Home’ plaque, you can upload your own photographs which will be printed on a weatherproof board and affixed to one of the seats within the stands. The aim is to push up the matchday ‘attendance’ as much as possible with the photos of supporters, while helping the players to feel at home at Kenilworth Road.

Each board costs just £25, and will remain in place in the stands until the end of the season.


  • Ask a friend to take a photo of you in portrait format, from the waist up to the top of your head as shown in the example below. Please note that your image may be shown on iFollow or on TV coverage of the game, so please do not upload any innapropriate images as they will not be used - see terms below.
  • Please note that your image should be of a good quality, and the file should be less than 10mb. A standard smart phone photograph would work well. 


  • Head over to our online store:
  • Click the 'ADD FILE' button - and select the image you wish to use for your plaque.
  • Once the image has uploaded, click the 'ADD TO CART'.
  • Have a browse on our online store and complete your shopping trip!
  • Head over to the shopping cart to complete your purchases.
  • Please note that even if the plaque is your only purchase, you will be required to tick the delivery box. There is no charge for delivery, your board will be printed and dispatched to Kenilworth Road to take it place proudly in the stands. Unfortuantely we're not able to accept requests for specific seats within the stadium. 

It goes without saying that these are unusual times. As a club, we’re strong advocates of a traditional, authentic football experience. But with the absence supporters in the ground on a matchday, we’re doing whatever we can to bring an enjoyable experience to you at home, whilst raising some vital funds to keep the Club going during the Coronavirus pandemic. Every board purchased with help us to replace some of the income from bars, kiosks and retail sales.

We look forward to seeing your faces in the stadium soon!


Terms and conditions

Product will be fixed to the seats within Kenilworth Road, we cannot guarantee an exact seat. The products we place in the stadium will be at the sole discretion of Luton Town FC. If the image is deemed offensive or inappropriate the product will not be fixed to a seat with no refunds issued for this. Offensive and inappropriate images include but are not limited to nudity, offensive gestures, people of notoriety and Watford Shirts! In purchasing and uploading an image you are agreeing to GDPR consent that your image on the product may be used in further marketing activity and campaigns.

Any event to collect the Home from Home plaques will be subject to any government restrictions and social distancing guidelines. We will provide updates on whether this is possible, as we hope, in due course.


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