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Club News

Luton Town extend partnership with The Turmeric Co.

12 December 2022

Club News

Luton Town extend partnership with The Turmeric Co.

12 December 2022

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The Turmeric Co. and Luton Town will continue their partnership into a second season of collaboration.

The Turmeric Co. has partnered with Luton Town since February 2021, with the functional nutrition company, founded by former Premier League striker Thomas ‘Hal’ Robson-Kanu, becoming the club’s first-ever Official Turmeric supplier.

Robson-Kanu’s The Turmeric Co. produces a unique range of award-winning turmeric shots developed over a decade, that come in four functional flavours, Raw Turmeric Original, Raw Turmeric & Ginger, Raw Turmeric & Beetroot and Raw Turmeric Vitamin C & D3. All of which come with their own health benefits.

The shots have an impressive 35g of raw turmeric root in each of them. This high-quality formula is combined with ingredients such as flax oil and black pepper extract to enhance the bioavailability of the active ingredient, curcumin, found in raw turmeric. Curcumin is known to have a variety of health benefits including the reduction of inflammation, a natural source of energy and support for the immune system.

The shots will continue to be provided to Luton Town’s first-team squad in convenient 60ml bottles, so that athletes can easily incorporate them into their daily routine to improve their overall health, performance, and recovery.

The Turmeric Co. has worked with a number of professional football teams including Brentford FC and Cardiff City, rugby teams such as Sale Sharks and Leicester Tigers and esteemed national sports organisations such as British Gymnastics.

Thomas ‘Hal’ Robson Kanu, Founder and CEO of The Turmeric Co., added: “It is incredible to see the benefits that our shots have on player's health and wellbeing at Luton Town. Through this renewal, we are glad to see that the team trust in our award-winning turmeric shots to keep their bodies nourished. We are excited to continue to work with them throughout the next season to help the players reach their optimal health and performance.”

James Redden, Head of Performance Development at Luton Town FC said: “The Turmeric Co shots provide valuable recovery support for our players to allow them to perform consistently in an extremely demanding environment. The great tasting shots complement nutrition and recovery protocols supporting the health and wellbeing of our athletes.”


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