The whole of the betting industry will be concentrating on four days of star-studded National Hunt racing at Cheltenham this week as punters up and down the country decide whether it's Kauto Star or Denman to back in Friday's Gold Cup.
However, after those bookies and racing enthusiasts wind down after day one of the festival today, there's the small matter of a number of important football fixtures tonight.
And none more so at Kenilworth Road this evening as the Hatters take on Kidderminster Harriers in the BSP.
All of a sudden, after three straight wins for the Town, things are getting interesting.
A fourth successive victory tonight and well...ok, let's now get too carried away.
Why? Because for starters Kidderminster are no mugs. Yes they lost 5-1 at home to Stevenage in the Trophy at the weekend but prior to that Steve Burr's side had been unbeaten since he took over the hotseat left by the departing Mark Yates.
In that time Burr's side have won at Oxford in the Trophy also returned to Worcestershire from the Kassam Stadium in the League with a well-earned point.
So you've been warned. Anyone expecting an overwhelming home victory tonight should think again.
As ever our official bookmaker bet365 will have loads of markets available to punters wanting to have a bet.
The Hatters have been priced at 8/11 to see off Burr's side who are 7/2 to take all three points back to Aggborough. The draw is a 12/5 shot.
If you fancy a bet on the match then you are spoilt for choice: there are 22 different markets to choose from.
Saturday's 1-0 win over Wrexham was the Hatters' first on a Saturday at home in the league since October and the clean sheet kept by Mark Tyler the first at home since September.
All of the Town's last three victories have been by the old goal and we think tonight's the night that will change.
There's no doubt the defence is hungry to keep another clean sheet and with attackers always likely to find the target we're going to go 2-0 at 13/2 for the correct score. It's nothing fancy but six-and-a-half-to-one isn't all bad.
One of those attackers who has impressed in recent weeks is Tom Craddock who has found the net five times in his last six games and four in the last three. Like Wayne Rooney at Manchester United you've always got to go with a striker in form at at 9/2 to score first is decent value in our eyes.
Elsewhere, midfielder Simon Heslop did well on his debut against Wrexham on Saturday, so what about his chances tonight? Take the new arrival to score first and the Town to win 1-0 in a scorecast. That works out at 50/1. Not bad, eh?
And finally, in the wake of Rushden and Diamonds' 8-0 thrasing of Gateshead at the weeekend, bet365 have added that correct scoreline to the list of markets...A 8-0 Town win tonight is 400/1...
Click here for all the match odds - you'll find the markets under the 'Soccer' section in the left-hand sports menu.
Remember betting through Hattersbet and bet365 earns much-needed revenue for the club so what are you waiting for?
Recommendations: Luton 2-0 (13/2), Tom Craddock first goal (9/2), Simon Heslop FGS/Luton 1-0 (50/1).
Can you spot where the value lies? Or even better how about sending in your tips? Football and betting is all based on opinion so if you have a particular tip that you want to share get in touch. Email andrew.barringer@lutontown.co.uk.
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* All the prices correct as of 3.45pm Tuesday 16th March. Prices subject to fluctuation.
